Free Ebook Advertising Campaign PlanningBy Jim Avery
Free Ebook Advertising Campaign PlanningBy Jim Avery
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Advertising Campaign PlanningBy Jim Avery
Free Ebook Advertising Campaign PlanningBy Jim Avery
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This book is designed for student ad agencies and college campaign “teams” for the AAF/NSAC College World Series of Advertising.
The basis of the book is a powerful interlocking marketing plan, based on the P&G/WRG (Wells Rich Greene) system. Best practices are presented in a clear and easy to follow sequence.
- Sales Rank: #634409 in Books
- Brand: Brand: Copy Workshop
- Published on: 2010-07-03
- Original language: English
- Number of items: 1
- Dimensions: 9.25" h x 6.00" w x .75" l, 1.00 pounds
- Binding: Paperback
- 328 pages
- Used Book in Good Condition
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